Highly productive people do not have any secret sauce behind their success but rather they are very good at doing something which other people forget often. It’s delegating. In principle, delegating might sound like a fairly easy step but if you look closer, there is a fair amount of planning that goes into getting it …
Social media is a significant facet of this digital era. Its influence is reflected by the striking metrics like over a billion audiences in popular social media sites, the annual user increment of around 11%, the remarkable engagement rate and the like. With its evolution over the last decade, social media has eventually become a …
An intelligent marketer strives to create awareness, educate and aid in the decision making of his customers. These days, marketers lure their target segment using an array of nifty digital tools. An important one amongst them is the E-book. An e-book augments a small business’s entry into the market and reinforces its identity from the …
Tips to steer your small business with an e-book Read More »
When you build your online brand, you create your business signature in terms of your company name, the product or service you offer, your brand logo, the jingle, the tagline etc. Your online brand bolsters your business identity and thus your business becomes more worthwhile in the market. The otherwise naive crowd then starts to …
Top tips to build your online business brand with your Virtual Assistant Read More »
Focus is one of the biggest secrets to success. So, start focusing on the core tasks of your business. But, what if you have a long, boring list of trivial tasks to handle before you can even begin to focus on the core tasks? What if you are too confused and can’t figure out what …
Six Things You MUST outsource to a Virtual Assistant Read More »
As a small business owner, it can be a real struggle to stay at the “top of things”. What you should ideally be focusing on is how to run your business and attract new prospects. Like any business however, the things you may want to do may slam into the things that have to be …
Things You Should NEVER Outsource As a Small Business Read More »
When you consider outsourcing, it means that you ideally want to avoid undertaking peripheral company functions on your own. Outsourcing has long been a strategic business practice and is a way of reorganizing or relocating a part of a company’s functions to a 3rd party, to boost productivity and improve business functions. Despite the numerous …
Customer reviews influence the purchase decisions of a potential consumer to a very large extent. Validation and confirmation of a decision is a human need, which psychologists describe as social proof. When a customer is at the 3rd level of the purchase decision process i.e. evaluation of alternatives; customer reviews about a company’s offering can …
Vacation Rentals – Increasing Occupancy Through Customer Reviews Read More »
Back after a longish break due to getting too busy with incubating a new startup idea within our business. Getting from the germination of a new idea to a proof of concept or roll out out stage is certainly the most challenging phase. Especially because the torque required to start something from a state of …
